Synthetic Data
Synthetic data is artificially generated rather than collected from real users. It mimics real-world patterns while protecting privacy and allowing controlled experimentation. For example, a retail firm might create synthetic customer reviews to train sentiment-analysis models without exposing real identities. It's vital for research, testing, and model robustness.
Want the full picture? This term comes from GenAI for Business, a complete free book on generative AI strategy and implementation by Prof. Shubin Yu (HEC Paris).